Mr Thomas Social and Historical Context

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Woman's monthly magazines are more aspirational than weekly magazines?

Monthly magazines are seen as more aspirational as their content and images are more aspiring to people as they look up to that person. Furthermore, monthly magazines due to their budget they can afford better qualitty paper, they have more luxurious look and feel which can mean they can engage their audiences as their magazines include high fashion models and better quality quotes, which means the audiance will inspire to look up to them and be like that model. Moreover, monthly magazines open a realm of possabilities for the audiance as they include better information and more description on different information, which allows posabilities for the audinace as they emerge themselves in knowledge of that 'glossies' magazine.

The rise of consumerism during the 1950s and 1960s
As wartime austererity gave way to a new era of economic prosperity, woman's magazines were seen to enter new phase.

The 1960s as time of sexual revolution
The 960s were seen by many to herald a new era of woman liberation. One of the most significant facto in this regard was introduction of the contrraceptive pill in the early part of the decade.

The 1960s as time of cultrual revolution 
 The so-called 'swinging sixties' saw the emergence of new trend in music, fashion and films.  







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